In this era of terrific competition choices do matter a lot! If the only target is to generate traffic, then we should have additional options, other than simply Facebook and Twitter. LinkedIn is already in news, since last few weeks. It announced its one of the most ambitious IPO, which sky-rocketed its valuation. It also took some steps to boost its capacity as a source of web traffic, because of its being a highly targeted source of web-traffic. The site currently has over 100 million professionals registered on it.


According to entrepreneur, Lewis Howes, who has major traffic coming from LinkedIn to his blogs says, “anytime you can increase the size of your network on LinkedIn, it will give you the opportunity to distribute your content to more people, therefore driving more traffic back to your site,” he said. “You need to take into consideration that LinkedIn has the highest average household income per user over any other social networking site (even NYTimes.com and BusinessWeek.com readers). That being said, these are business decision makers you are targeting with your traffic from LinkedIn. The network is for real, and it will only continue to grow in time as there are currently 60 million professionals.”

There are a few things you can do to generate traffic through LinkedIn

• Make sure your profile is completed
• Network more and expand you connections
• Customize your website links
• Engage and answer questions.
• Regularly update your status.
• Join niche groups and forums.
• Post comments in groups.
• Add RSS feeds to groups.
• Create your own group.
• Add the blog application to your profile.

So it will be a folly of yours if you are not capitalizing on its biggest ever network, which is increasing continuously even in the face of stiff competition from Facebook. They have also launched an android applet for their mobile version. So your content which is shared by people on LinkedIn would act as a traffic builder and it will boost your ranking on Google.