How much quality content does YouTube have?

Since everything has its pros and cons, Google Panda update has brought varied negative and positive impacts for online businesses. Some have seen boost, some decline. However, many online video sites have seen big jumps and You Tube is one of those. According to a research done, You Tube has got the boost of 30% affecting by Google’s Panda updated Algorithm. Although benefited from new Google Panda update, for making search results more refined, You Tube has announced today that it is going to transcode all upcoming videos into the Web M format, as well as, other supported formats including MPEG4, 3GPP, MOV, AVI, MPEGPS, WMV, and FLV.

In the announcement they said, they are working to transcode remaining You Tube catalog.

“Given the massive size of our catalog – nearly 6 years of video is uploaded to YouTube every day – this is quite the undertaking,” says software engineer Jmes Zern. “So far we’ve already transcoded videos that make up 99% of views on the site or nearly 30% of all videos into WebM. We’re focusing first on the most viewed videos on the site, and we’ve made great progress here through our cloud-based video processing infrastructure that maximizes the efficiency of processing and transcoding without stopping.”

Hub Pages, one of the popular content sites has been impacted negatively by the Google Panda update has raised a question about Google’s favoritism. Hub Pages asks why You Tube does so well, while Hub Pages got hit, and while both have similar user-generated content model.

HubPages CEO Paul Edmondson posted the following questions/declarations in a Google Webmaster forum thread:

“What are the best practices for open publishing platforms due to the recent Panda update? In particular, where high quality content on a domain has been negatively impacted on average as much as any other content? Is it a question of content moderation, site architecture, both or something else?”

“While we believe the democratization of publishing and earning potential is an important part of the progress of the Web, we want to avoid a situation where a portion of content negatively impacts the rankings of high quality content. It appears HubPages has been impacted by this while YouTube has not, despite HubPages having a more strict content policy. In Google’s view, what is the recommended moderation standard that opens publishing platforms should enforce?”

He adds an interesting note about YouTube. The stat Zern drops, kind of backs up the point. Views are not essentially equivalent to quality, but quality videos do liable to gain views. It is natural that people want to share quality content with others. Paradoxically saying, if 30% of YouTube videos are making up almost all views, it would incline that there’s a lot of lesser quality content on there on You Tube.

However, it is difficult to say where this content places are in any SERP’s, but it is something to notice.

“Actually, HubPages is to articles what YouTube is to video,” Edmondson told WebProNews in a recent interview. “Like YouTube where enthusiasts post videos of their choice, our community write articles about whatever they wish and are passionate about. This covers a wide range of content from poetry to recipes, and pretty much everything in between. Writers choose what they write about, and they own their content. In return, they stand behind the content, build readership and interact within the HubPages community.”