EzineArticles asking users to improve quality after the site decreased article approval rate

As it happens with every algorithm change, Google’s Panda update is still creating havoc. There are many sites that have been impacted negatively simply because of the reason that they wove their strategy around the old algorithm. Now they have an insurmountable task of redoing it. So the impact is huge and the affected websites are trying to recover from the losses especially because of the drop in traffic.

EzineArticles has been affected too and it is because of the facts that this site publishes the articles contributed by others and until before they had no strict guidelines in place. It is also one of the most widely-publicized victims of the Google’s panda update. Now they are shouting out loud to its users in an effort to improve content. In the recent past, numerous tips and guidelines have been published on company blogs, including a new post from a managing editor, who discussed landing page quality issues for article contributors.

The editor of EzineArticles lists a few “article rejection-worthy scenarios,” including: linking to a site unrelated to the article content, duplicating article content on landing pages, having more than one exit pop-up, having limited or poor user-navigation or forcing users to affiliate pages without transparent intent, and having a poor or unbalanced ad-to-content ratio. They have turned very strict in terms of the quality of content that their goal is not only to improve the site’s content, but to improve the content that is being associated with it in the eyes of the search engines. That means the content linked with the outgoing links.

The conclusions drawn after the panda update are as follows:

• Stick to the good old practices for SEO regardless of any update
• There are 200 signals upon which Google acts, and Panda is just one of them, so we still can work our way up to improve
• You have to improve your site speed, otherwise your ranks would be affected
• EzineArticles is still carrying heavy ad stuff, which may be forced to be regularized after any future update