Google’s Take on the Launch of Blekko and DuckDuckGo

Google’s Matt Cutts appreciated the emerging competition and the launch of new search engines Blekko and DuckDuckGo. He also asked users to give these search engines a try and see what they like and what they don’t like about it. In response to a question related to Blekko, he said, “In general, I love when new search engines launch…It’s always cool to run a few queries, and see how do they score things differently than we would score things.” He added, “I think it’s fantastic to have a lot of competition…I think it’s good for users, as long as people are competing on a level or fair playing ground.”


About the competition to Google Matt Cutts said, “I love when new search engines launch. I think competition is great…It keeps us on our toes. It makes sure that we’re doing the right things. I highly encourage people to check out both Blekko and DuckDuckGo.

See what you like, see what you don’t like. Certainly with power users, it will certainly have some amount of appeal, and then time will tell…The wonderful thing is that everyone has different philosophies about how to improve search, and how to make search better …So this is another company trying out their idea – their philosophy, and we’ll just see how well it works.”

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