In a recent blog post, Google has announced the acquisition of Metaweb Technologies, an open database source that been providing information on millions of things ever since its inception in 2005. The move has been seen as an effort by Google to improve its Search Results and make them more meaningful by utilizing Metaweb’s FREEBASE.
Metaweb’s Freebase is a collection of real world information that has been widely used by website owners, publishers, bloggers and developers for making their sites more comprehensive. Google intends to further develop the Freebase and keep it free for everyone to use.
As Metaweb specializes in Semantic technology, Google wishes to make use of it to answer indirect, specific and complex search queries of its users. In other words, Google wishes to provide smarter results to its users in order to enrich their web experience.
The acquisition has come with the realization by Google that users are not able to get answers to their complex queries. Together with Metaweb, Google now aims to provide appropriate results to complicated queries and short answers to some fact related query. To say for example, if someone types “Barack Obama Birthday”, the search results will also show the Date of Birth along with other relevant search results.
This is Google’s endeavor to understand semantic search like all other search engines are doing. With this step, it is now for the users to see the improved Search Results that will satisfy their queries.
July 21, 2010 at 2:59 am | General, Google News, Internet marketing. | No comment