Blue hat SEO has emerged out of the web masters’ zeal to come out with novel and innovative ways to benefit their sites. Utilizing their knowledge of the White and Black hat techniques and their familiarity with the search engines, webmasters have devised some new internet marketing strategies which has been labeled as Blue hat Techniques. Blue Hat SEO is regarded as an advanced SEO.
Blue Hat techniques are:
Keyword Fluffing- This involves selecting the additional keywords related which you would like to fluff and creating a search feature on the site, say search box. The website has “Related Searches” tab on every page and put Links for search results for the keywords. Modeled on the black hat technique of keyword drafting, it is used by many website owners in the ethical way to generate search traffic.
Keyword Spinning- It is an effective technique to create traffic and involves the use of keyword phrases in various combinations. Important keyword phrases are selected and spun in different combinations. Separate optimized pages are created for each keyword phrase for maximum results.
Manipulating Freshness factor– As Search engines consider freshness while ranking the website; webmasters using this technique analyze the search engines as hoe search engines are doing this to other sites. Then they decide what quantity and quality of updation is needed to make it look fresh in the eyes of search engines to obtain a good rank.
Link Wheel– It is another Blue hat technique which is quite capable in creating back links to a website. In this, a website with the use of an optimized article creates links with other sites of high PageRank and in return gets quality back-links.
Blue Hat SEO, though new is fast becoming a useful technique employed by webmasters.
April 2, 2010 at 8:05 am | Search engine optimization | No comment