Changes Made by Google, Will Change Online Business Art (PART 2)

As you all know, we were discussing about the 10 latest changes made by Google.  5 out of 10 have been already discussed in our last post and the remaining 5 are as follows:

Retiring a signal in Image search: This change will help to elevate the image search function. User revisit numerous signals floated in the past that are not useful in present. In such scenario, Google has decided to retire a signal in Image Search linked with multi-document refered images.

Fresher, more recent results: Now, according to this change you have to update your content atleast once in a day because as Google has already announced that they have improved the criteria to judge fresh content. Although, this change will only effect to 35% of lum-sum searches and focus only the level of freshness for a given query.

Refining official page detection: This change will sound a good news to the big and long-established brands as they wll resume higher chances to rank high in SERPs. According to Google, they have adjusted their settings to determine the pages which are offcial as they want to give their users the most appropirate and authoriative search results.

Improvements to date-restricted queries: This particular adjustment will make sure that users get more relevant results when entered a query related to a specific date range.

Prediction fix for IME queries: This change will help non English speaking user to get better sresults for their querries. Google has made made changes to improve the autocomplete feature for the IME queries (queries which contain non-Latin characters). Earlier, this feature was storing the median keystrokes required to type each character that sometimes results in gibberish predictions for Hebrew, Russian and Arabic.

With all these changes, web masters get more chances to rank high in SERPs for their websites and users will also recieve high-quality and more relevant results for their queries.

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