Search Engine Optimization – Ladder to Organic Rankings

Search Engine Optimization or SEO is the best way to get organic rankings on major search engines, such as Google, Yahoo, and MSN. A well defined search engine optimization strategy can help in improving both the volume and quality of traffic. The Strategy is formulated keeping in mind how search engines work and what people search for. A streamlined SEO process includes Meta Tag Optimization, Image Optimization,

Navigation Optimization, Anchor Text Optimization, Site content optimization, and HTML code optimization. As search engine are the major source of Internet traffic and a powerful SEO strategy can leverage the online business significantly. It is very important to follow only ethical white-hat techniques to get organic rankings as following black-hat SEO practices can get your website banned. It is very important to thoroughly analyze the entire site to know the initial status; this may include individual page’s PR, search engine saturation, back-link count, and traffic log analysis. After the initial analysis a thorough Keyword research is done using tools like wordtracker, keyword discovery, and overture.

A strategic Search Engine Optimization not only increases the visibility of your website but improve the conversion rate significantly. Understanding the peculiarity of search engines and the important factors for getting rankings on all the search engines is very important while designing a SEO plan. At Western Softwares, we follow ethical SEO practices to get the results and our SEO experts have complete knowledge of what users and spiders are looking for. We have done SEO for all types of websites which include static, dynamic, and e-commerce and generated amazing results.

June 19, 2009 at 7:56 am | Search engine optimization | No comment

« Previous PageNext Page »